BRAND VALUE AND REPUTATION: C-SUITE AND CRISIS COMMUNICATIONS
incinnati-based Vehr Communications released the latest in its Global Insights from Global Leaders series examining the role of the CEO during a crisis. The article provides insights from senior managers drawn from IPREX member companies and includes our very own CEO, Benjamin Haslem. Other contributions are drawn from member companies in Spain; the USA; Canada; China and Finland; The article can be accessed HERE.
CREATIVE VENUE PR WINS PRESTIGIOUS EFFIE AWARD
Amsterdam-based Creative Venue PR has won an Effie Award, the most prestigious international advertising prize, for Dutch food brand HAK’s ‘bonen erbij’ (‘just add beans’) campaign. The campaign, which won the silver award, was developed in collaboration with advertising agency Etcetera and media agency Initiative and aims to inspire consumers to add beans to their daily meal. Creative Venue PR is responsible for media relations, blogger relations and content marketing.
FWV ACQUIRES FETCHING COMMUNICATIONS TO LAUNCH PET & VET MARKETING DIVISION
Raleigh, North Carolina-based, French/West/Vaughan (FWV), one of the largest independently-owned public relations, advertising and digital marketing agencies in the US, has acquired Fetching Communications, a leading pet and veterinary PR and marketing firm based in Tampa, Florida. Fetching will complement FWV’s expertise in the equine and consumer lifestyle categories and be rebranded FWV Fetchi.
IRIS PR WINS ACQ5 AWARDS
Dubai-based Iris Public Relations has won the ACQ5 Global Awards 2016 in the category Full Service PR Agency, Middle East North Africa. The 11th Annual ACQ5 Global Awards honoured leading firms, deal teams and professionals whose activities set an industry standard. ACQ5 (Acquisition Finance Magazine) is a leading corporate magazine news site. Award winners are chosen by readers.
POWERAXLE CEO WINS GOLD STAR AWARD FOR PROFESSIONAL EXCELLENCE
Spain’s Instituto para la Excelencia Profesional has presented Mayte González-Gil, CEO of Madrid-based Poweraxle, with the Gold Star Award for her work in the communication industry. Gold Stars are endorsed by the Government of Madrid and the Spanish Ministry of Industry, Energy & Tourism, and awarded for professional innovation that promotes economic and social development, focusing especially on Continuous Professional Development and Total Quality Management.
AKCG WINS BEST IN SHOW
Philadelphia-based Anne Klein Communications Group (AKCG) took home “Best in Show” honours at the 48th annual Pepperpot and Achievement Awards, sponsored by the Philadelphia chapter of the Public Relations Society of America, for work with its client, Ralston Centre. The campaign launched a robust public service initiative, driven by primary research, to enable older adults to thrive in their communities.
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